How To:
Access Admin Panel in Four/Four.
Draft a summary (up to 400 words) that covers:
All brands/products you support.
Regional or country operations if relevant.
Core services, target customer, and industry focus.
Any unique terminology or integrations used in your org.
Be concise and as specific as possible.
Collaborate with your team for accuracy and review regularly for updates (e.g., after an acquisition).
Paste into company description field.
Four/Four can help review your draft.
Pro Tips:
Think in the voice of your customer.
List alternate brand/product names customers might use.
Update description if major services or target markets change.
Don’t include sensitive/confidential info.
What Not To Do:
Don’t exceed the 400-word limit.
Don’t use generic buzzwords, be specific to your business.
Effects:
Sharper, more relevant insights.
Better segmentation in reports and topic generation.